Kim Kardasian... what do you think her her?

I have to say.. I didn't know who she was.. but saw her doing some LA-based talk shows.. speaking about her ' tape' and how she'd been embared by it. I recalled the name, from the OJ situation 12-15 years ago (whatever).. and now, I've seen that awful/bimbo-fest of a TV show, which step-dad Bruce Jenner looking like an old woman, around the house.. (hmmm, can he add something to steroid controversy in sports?)... she's been building, though.. in fame.. Kim has.. and she looks pretty good... even after seeing parts of the 'tape (last week)... I think she's breaking through as a psuedo celeb. Yahoo's featuring her, on its Search names.. on its home page.. what's your impression?